Service List

Why target new homeowners? New homeowners are already looking for your services!

New homeowners are a "Ready to Spend" niche market that spends more money in the first 6 months than they will in the next 4 1/2 years. There's no guessing as to whether or not they're going to buy... they are going to buy. New homeowners are extremely motivated to make relationships with service providers within their new community. What better way to get to know their new community, and the people living there, than to visit local shops and restaurants?! So, how do you capture this highly lucrative target market easily and cost effectively?

By getting In The Door First!

In The Door First is a leading provider of Automated New Homeowner Mailing Systems and is eager to help you bring new homeowners into your business. Their system is based on a very simple value proposition: they automate the process of marketing to new homeowners using the fastest and most accurate new homeowner data in the industry. Then they add the power of personalized postcards and the internet to deliver higher sales conversions. Finally, and most importantly, they track the results!

Best of all, FSA customers receive a 20% discount through At Your Service and there are NO minimum prints required! It just takes 3 easy steps to get started.

Step 1 - They pull your new homeowner list weekly based on your geography and specified demographics: Using In The Door First's consultative diagnostic process, they will help you identify your best responding customers within a certain distance around your business then match that profile up against their new homeowner database so you get the best response.

Step 2 - They create your postcard to get results: In The Door First will help you choose the right design, the right message, and the right offer. Combine that with a personalized welcome message to the recipient's first name from their database and you have a postcard that gets read!

Step 3 - Your postcards are mailed automatically: In The Door First will mail your highly personalized postcards to all the new homeowners that match your customer profile created from step 1. Their automated system sends each new homeowner 3 postcards within the first 3 months of moving into their new homes, each with a slightly different welcome message. Lastly, they give you the list of your prospects, track the results and share that information with you.

If you would like to be contacted by In The Door First to get started or learn more, please click on Request More Info and a sales representative from the company will be in touch with you within one business day.